The fall depression is here... It's dark and rainy outside. Today I haven't been out of my apartment. But life goes on. Soon it's Christmas;)

Today I'm going out to Tor. He's hosting the Grimstad Croquet club's annual championship.
It'll be a blast. On monday we launch the new booking engine for www.norwegian.no.. hopefully everything will be successful.

Yet another weekend has passed by. On Friday I played Golf in Europe for the first time ever. I was invited by one of our vendors. It was fun, but frustrating. It's been 2 years since I played...

Today I'm working on a presentation for a conference in october. I will present customer acquisition costs and mobile commerce... It should be interesting..

It's been another great day. Today I experienced some of the fastest racing boats in the world. It was amazing. I was invited by Color Line to view the event from the VIP seats:)

The "Spirit of Norway" lead most of the race but experienced some engine problems and had to forefit.

After the race I ate lunch with H.C and then went to his office and played some XBOX. His new company is about to take off. Whoever is reading this should visit www.gamexplore.com :)

It's saturday. It's sunny outside and I'm inside:). I'm reading a book about RyanAir and Michael O'leary. It's pretty interesting to read how RyanAir started and grew to what it is today. Their website does not look very good at first sight, but it works! I don't think their website matters as much as the product. If the product is good, it will sell itself. So the key is to make the product amazing. (I just read Purple Cow by Seth Godin.. again).

Norwegian is selling about 68% of all ticket sales online. We must be doing something right. The conversion rate is at 10% which will improve when we get our new purchasing process ready..